Reasons Why Your Business Needs Mcommerce Enterprise Mobility
Mcommerce's incredible growth in the years gone by is absolutely breathtaking. It has changed the world for the better, not only for businesses but for consumers too. Apparently if your business doesn't have an mcommerce strategy, you surely are digging your business' grave yourself.
Why Your Business cannot Ignore Enterprise mobility in MCommerce?Gone are the days when consumers had no other option but visit a brick and mortar store or shop online using their desktops. Not to say that they do not use desktops for online shopping anymore, but burgeoning technology has endowed them with more power and more shopping options on the go.
Why 'Mobile First' Should be Your eCommerce Strategy?Here are the prime reasons why your business cannot afford to ignore enterprise mobility as far as mobile commerce is concerned.
- Consumers are using their mobiles and other handheld devices to locate a store nearby, read reviews about products and businesses, click pictures and share with friends.
- Smartphone sales have increased by 69% in a span of 2 years.
- 91% of 7 Billion people on earth have mobile phones
- 43% of mobile users downloaded at least 1 retail app
- In 2014 more than 1 out of 3 US internet users are likely to own a tablet device
- In 2014, more than 50% of total online retail sales will come from mobile devices.
Key Considerations for a Sound mCommerce StrategyDID YOU KNOW?
- 30% of mobile shoppers will abandon a transaction if a site doesn't offer a mobile friendly shopping experience
- More than 55% tend to abandon a site if the loading time takes any longer than 3 seconds.
- More than 40% are likely to switch to your competitor after a terrible mobile experience
Various Elements of mcommerce and enterprise mobility solutions-You must be wondering what all you should include to ensure that you score 10 on 10 on your mobile commerce and enterprise mobility strategy. Broadly, you can include these points and there you go-
- QR codes
- Geo Location Services
- Mobile Coupons